The New Martha Stewart Living iPad App Rocks!
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To celebrate the 20th anniversary of Martha Stewart Living Magazine, Martha recently debuted an awesome iPad app that might have just taken digital publishing to a whole new level. I know that’s a strong statement but seriously this is the most incredible magazine app I’ve seen yet. This “Boundless Beauty” themed digital issue of Martha Stewart Living features all of the signature elements you’d expect from a Martha Stewart publication including beautiful photography, mouth watering recipes, decorating inspiration, gardening and more. The cover alone sets the tone for how impressive this issue really is with its moving image of a blossoming peony which was comprised of 180 time lapse photos shot over a 10 hour period. The inside pages come to life with video, 180 degree panoramic photos and plenty of engaging interactive features. One of my favorite stories was “Project Decorate” which put decorating editors Kevin Sharkey and Rebecca Robertson head to head in a challenge to decorate the same room with the same budget in just a week. The story was accompanied by a video which follows the editors around New York as they source the perfect furnishings and accessories to complete their spaces and then back into the studio as they each pull their rooms together. Take a look at the video below to learn more about the app and you can click here to download it from iTunes!