Feb

28

2012

Pamela Duque (L) and Lauren Larson (R)

Sara Story is an interior designer best known for creating timeless yet modern spaces infused with bold accents and a global sensibility. Her eponymous design firm which opened its doors in 2003 is headquartered in an airy Soho loft with a staff of six and a fast paced, energetic vibe. At any given time, the firm juggles an average of 10 projects and with such full workload, Sara relies on her two senior designers, Lauren Larson and Pamela Duque, to help bring her designs to life. Lauren, 25, is originally from Portland and has been with Sara Story design for nearly a year. She previously worked for Victoria Hagan which also happens to be where Sara got her start. (When Lauren isn’t not working, she pens a blog called Material Lust which explores the relationship between art and design.) Pamela, 28,  hails from Texas and joined Sara two years ago after working for Bill Sofield. I recently caught up with Lauren and Pamela to get the scoop on how they got their start in the industry and what they love most about working for Sara Story Design…

Pamela and Lauren with Sara Story


Hi Ladies! Tell us about your background and how you ended up working for Sara…

Lauren: After graduating from Parsons I worked for Victoria Hagan for three years on high profile residential projects. Victoria throws you in the deep in and you either sink or swim. You learn the field quickly…the deadlines are fast and the clients are demanding. You learn how to make it happen. After ‘surviving’ years there you feel like you can do it with your eyes closed. I was familiar with Sara and have always followed her work since she’s a fellow Victoria Hagan alumn. Joining her a matter of perfect timing.

Pamela: Originally, thought I would become an organic chemist. I actually had some research published and then I realized that I didn’t quite fit in that world. I studied architecture at Yale and that background has helped me in being able to visualize a space from looking at drawings and to consider how things are constructed. After school I worked at Studio Sofield on more architectural design…retail projects and also millwork and furniture design. It was more technical and I didn’t deal with clients so much.  I spent most of my time on the up-front production end of design. I had always admired Sara’s career and a former colleague let me know she was hiring so I applied for an interview and the rest is history.

 Sara meets with Pamela and Lauren to discuss a client project

Did you always have an interest in interiors growing up?

Lauren: My mother is an artist, a watercolor painter — so I was surrounded by art growing up. I would often spend the day with her drawing interiors, architecture and landscapes. She always forced me to draw from real life rather than photographs which made me grow to have a connection to space. Whenever I am in a space I am always looking around.I was never really interested in becoming an Interior Designer until I went to Parsons to study painting. My foundation teachers pushed me to become an Architect after my drafting and drawing classes and Interior Design feel into place.

Pamela: Absolutely.  I have spent countless hours arranging and rearranging my mother’s house, picking out furniture, looking at colors.  Growing up, it was sort of our weekend ritual, finding more stuff for the house.  And my room was rarely the same for longer than a couple months.

 A sneak peek at a design scheme for a Sara Story Design client

What’s does your day to day job entail?

Pamela: It runs the gamut – there’s a lot of coordination — the follow up end of things, by phone and email — and then there’s also the creative side — generating drawings, finding inspiration, sourcing materials…

Lauren: Because it’s a small office everyone is involved and doing a bit of everything. In one day I could be scheming, to meeting with a client, to running to measure something on site, to meeting with a vendor or an upholsterer, to creating budget and proposals, to coordinating the shipment of a furniture piece.

An Upper East Side condo designed by Sara Story

How would you describe Sara’s style?  

Pamela: Timeless and chic, with just enough quirky interest to remain elegant.

Lauren: Sara’s style is influential of her travels. She is always traveling and bringing back photos of architecture, interiors, furniture, artwork and textiles she comes across. Her style feels collected.

 

What do you like most about working at Sara Story Design?

Pamela: The projects are amazing, and Sara is such an adventurous designer – it inspires us as well as the clients.

Lauren: I have struggled a long time with the fact that people have always said to me Interior Design is 90% business and 10% creative, but Sara she gives both Pamela and I a lot of design freedom and allows us to have a vision along with hers.

 

What do you like least about your job?

Pamela: Chasing after people for answers!

Lauren: When things fall behind — vendors, shipments, etc.

A Sara Story designed living room

Do you have a favorite project that you worked on with Sara?

Pamela: The Elle Décor Showhouse was great to work on – it was no holds barred, and Sara is so unafraid of color and pattern.

Lauren: We just installed three Reading Rooms – one all yellow, one all green, and one all orange. They turned out so fun and full of energy!


What has been the biggest on-the-job challenge that you’ve had to tackle?

Lauren: The biggest is yet to come. We have two clients in Singapore and the coordination alone will be sure to bring some new challenges! 

 Sara at work

Finish this sentence: Sara Story is…

Pamela: A force to be reckoned with.

Lauren: Never repeating. Each project is looked at with fresh eyes and ideas.

 

What do you think you’d be doing right now if you weren’t working in interior design?

Pamela: Teaching elementary school and having a side career as an artist.

Lauren: I think I would be getting a Masters in Art History.

 

Where do you see yourself 10 years from now?

Lauren: I like to think I’ll be living in another country working in the art world.

Pamela: Fabulous at almost forty!

 

Finally, can you share some of your go-to websites for inspiration?

Pamela: Mocoloco, Daily Icon, Coco + Kelley.

Lauren: I am obsessed with the website PATTERNITY. It finds pattern in everything from architecture to art.

 

Visit Sara Story Design

Photos by Nicole Gibbons for So Haute

Feb

27

2012

This past summer my girlfriends and I packed our bags and headed to Palm Springs for a relaxing long weekend where we enjoyed a fabulous stay at The Parker Palm Springs. Designed by Jonathan Adler, the Parker is full of personality and makes you feel as though you’ve been transported to a retro 1960s movie set. The vibe is colorful, whimsical and the entire guest experience embraces Adler’s “happy chic” philosopy. Every second of our stay was perfect…from the amazing breakfasts at Norma’s and refreshing poolside cocktails to one of the best massages I’ve ever had at Psych – the Parker’s incredible spa. Below is some eye candy from The Parker that I captured on my trip. I can’t wait to go back to this magical little hideaway!

The lobby…


The lobby bar…

Another lobby sitting area…

The lemonade stand!

PSYCH, The Parker’s spa, stands for Palm Springs Yacht Club and has a nautical vibe…

The lobby at Psych…

The relaxation room at Psych…

Our room…

Photos by Nicole Gibbons for So Haute 

Feb

27

2012

Mark your calendars because tomorrow night I’ll be hosting my first Tastemaker Tag Sale on One Kings Lane! I’ll be selling a curated selection of chic vintage furniture and accessories along with several other notable design bloggers. Below is a sneak peek at some of my items that are for sale. You won’t want to miss it! If you’re not a member of One Kings Lane, click here for an invite to score deals of up to 70% off fabulous designer goods for your home!

Faux bamboo Hickory Chair armchair covered in a Kelly Wearstler linen fabric.


A Louis XV style chair covered in a Lulu DK geometric fabric

A brass ginger jar lamp with a chic black shade

A pair of bright pink velvet pillows

A set of four vintage tea glasses with goldtone greek key patterned holders


A vintage Oushak rug

Feb

9

2012

As  a designer Kelly Wearstler has conquered nearly every category imaginable. From magnificent residences, hotels, resorts and restaurants to fabrics, rugs, tabletop, bedding and home accessories, she has brought her signature style of modern glamour to the masses. Last Fall she added fashion designer to her list of credentials with the launch of her first ready-to-wear collection and stunning retail boutique in West Hollywood which serves as a showcase for the world of Kelly Wearstler. The 2,800-square-foot shop on Melrose brings her fashions, home goods and interior design together under one roof and, of course, Kellly designed every inch of the store’s interior and exterior spaces. Outside, the grey facade features brass porthole-style windows, a precious jewel encrusted door handle and a giant, shiny brass ball that sits atop the roof as a shining beacon of her design empire. The store’s interior exudes glamour and drama with loads of antiqued mirror, brass, marble, leather and an abundance of artwork and sculptures. She chose an ebony and ivory color scheme to allow the pops of color from her fashion collection to stand out. Aside from her clothing, jewelry and home goods, all of the furnishings and accessories  that adorn the space are available for purchase. I was lucky enough to pop by and take some photos of the store during my visit to LA in December. It truly is a design lovers’ paradise and walking inside invoked sensory overload. There was so much to look at, touch, feel and experience. I loved getting a chance to see her her entire fashion assortment so perfectly curated. My favorite pieces were the brightly colored silk blouses in dip dyes and tie dye as well as her brass necklaces and rings which are insanely beautiful. I wanted every single piece! Have a look at the photos below and if you’re in the area, walk, don’t run to Kelly Wearstler on Melrose. It’s flourishing with inspiration!


Kelly Wearstler Flagship Boutique
8440 Melrose Ave
West Hollywood, California 90048

Photos by Nicole Gibbons for So Haute